
E-commerce, Personal Care, Shopify
Designing clean, conversion-focused shopping experiences for a fast-growing skincare brand.
NDA
Summary
At Hero Cosmetics, I led the design of a new feature from scratch for their Shopify-based e-commerce platform. The goal was to enhance user experience and streamline product discovery while keeping the interface visually engaging, responsive, and aligned with the brand. I collaborated closely with product managers, engineers, and project stakeholders to ensure each design decision supported both user needs and business goals.
Role
Senior Product Designer
Skills
+ Brand Design
+ User Experience
+ Visual Design
+ Responsive UI Design
+ Prototyping
+ User testing/research
+ Design systems
+ E-commerce Strategy
+ Cross-functional Collaboration
Team
+ Myself
+ 1 Product Manager
+ 1 UX Researcher
+ 1 Developer
+ 1 Copywriter
+ 1 Creative Operations
crispy
2024
FoodTech, AI-powered search, personalized dining experiences, startup
Scaling a food discovery and delivery startup
from 0 to a thriving community of culinary explorers.
Summary
From 0 to 1, alongside my cofounders, I shaped the vision, redesigned the app, crafted the brand identity, and collaborated with users. Transforming food discovery and delivery into a personalized, engaging experience.
Role
Senior Product Designer
Skills
+ Brand Design
+ User Experience
+ Visual Design
+ User testing/research
+ Design systems
+ Prototyping
Team
+ Myself
+ 1 Junior Product Designers
+ 1 iOS Engineer
+ 1 Full Stack Engineer
+ AL / ML Engineer and Data Scientist
MirrorTalk
2023 — 24
EdTech, video collaboration, AI-driven coaching, startup
Creating engaging, reflective experiences for students across platforms, fostering a level of trust and connection between teachers and learners that has never been achieved before.
Summary
Mirror is an AI-powered, cross-platform solution designed to transform classrooms by fostering meaningful reflection and enhancing engagement for students and teachers alike.
As the Senior Product Designer, I shaped the end-to-end design of the MirrorTalk app, elevated the visual experience, and co-developed a scalable design system in collaboration with marketing and engineering teams.
Role
Senior Product Designer
Skills
+ Brand Design
+ User Experience
+ Visual Design
+ User testing/research
+ Design systems
+ Prototyping
Team
+ Myself
+ Head of Product
+ 4 Senior Product Designers
+ 1 Motion Designer
+ Team of Engineers
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Jean
Niels
vik.lishchuk@gmail.com